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Tara C. Allred

Uncle Brad: A Christmas Author's Journey and Bookstore Feature

Updated: Dec 4, 2023

Brad Allred isn't just an author; he's family, my go-to for fatherly advice and wise counsel. When I was 19, my father passed away, and Brad became my source of wisdom, shaping my adult life. Six years ago, he approached me for insight on his first Christmas book, marking the beginning of a remarkable journey. Little did I know that the man who had been a pillar of strength was also a latent writer, waiting for retirement from his long career at the Intermountain Farmers Association (IFA).


Since then, Brad's writing journey has been nothing short of inspiring. Releasing at least one book or booklet annually, he's now the proud creator of numerous titles. These Christmas booklets are more than delightful reads; they are heartwarming festivities combined with valuable lessons and key insights that will positively shift your perspective on Christmas.





Book Descriptions:


Click on the book/booklet title to learn more.

The 37-cent Christmas


This story is inspired by a true account of how a general store owner helps a young boy pick out an expensive gift to give to his widowed mother for Christmas. The boy pays all that he has earned for the gift…37 cents.


Special ties to Broadbent Store in Lehi, Utah.

The Final Exam: A Christmas Challenge

The Rejected Christmas

A Food Storage Christmas

Bellzah’s Incredible Christmas Journey

The Nativity Star Miracle

The Spelling King



About the Author:

Brad Allred was born and raised on a farm in rural Utah a long time ago. He graduated from BYU in Animal Nutrition and worked for thirty years for an agricultural supply company. After retiring, he started writing short stories to encourage his grandsons to practice reading and learning their spelling words. (That story was published in 2023 as The Spelling King.)


He and his lovely wife Juliene are the parents of three sons, two beautiful daughters, and a foster son, and grandparents to twenty grandchildren and a great-grandson. The main reason he published his first book in 2018 was because he wanted to give a special gift to his children and grandchildren for Christmas. He hopes others enjoy reading his books and booklets as much as he has enjoyed telling these stories.


Connect with Brad Allred:

  • Author Email: bradallredbooks@gmail.com

Upcoming Pop-up Bookstore Events:


Catch Brad and his Christmas books along with other literary gems at:

  • Crazy Daisy Christmas Show

    • Dates: December 8-9*

    • Times: 1 pm - 8 pm, 10 am - 8 pm

    • Location: Mountain America Expo Center

    • Address: 9575 S State St., Sandy, Utah

*Brad will be signing from 1 pm - 3 pm on Dec 8th and from 2 pm - 4 pm on Dec 9th.


Use Coupon Code CRAZYDAISY23 to receive discounted admission and enter to win the HUGE giveaways:


Giveaway items include:

  • Shopper bags and Swag bags! Every shopper will get a shopper bag (while supplies last) and the first 50 shoppers each day will get a bag filled with all sorts of swag and goodies!

  • Hawaii Getaway for 2 people. Includes roundtrip airfare from SLC to Honolulu & 3 Day/2 Night hotel stay

  • R&R BBQ Gift cards

  • Christmas Minky Couture blanket

  • Tons of Beauty Products

  • Hobby Lobby Gift card

  • Movie Passes

  • Ninja Gym Passes

  • Leatherby's Gift cards

  • Massage Envy Gift Cards

  • Skin Care Bundle from Piper Rose

  • AND SO MUCH MORE


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